The next big thing

Once listened to a story by a high level marketing executive: when he was 6 years old, his grandpa brought him to the race track. The grandpa asked him, relaxingly "George, pick a horse". So he picked a number and won. Next the grandpa asked again, casually, "George, we won, now pick another number". Then they won again. The grandpa showed some interests, "George, we won again, pick another number." They won again. The grandpa became very serious and thought the grandson be a golden boy, "Listen George, we won 3 in a row. Now give me a number." They lost.

Not sure if the story is true or not but that brought a good deal of laughter to the crowd. He is a good story teller that can grasp audience attention. Story telling is a special skill that communicates with people and makes conversations interesting. Stories really can be anything from real life, from reading, from movies/TV, from people's mouths. But to make stories genuine is more difficult and needs to be mindful. People often come to a gridlock that it is hard to find new story contents. One way is find another culture dramatically contrast to a familiar one.

For example, the Academy Award winning director Lee picked an Indian story, which is far away from the movies he had made before. But India is a country full of all sorts of stories. The movie is a hit in Asia, especially India and China. The making of the movie itself can be an interesting story.

Cartoon is already a big business in Asian countries like Japan. In a wider sense, story telling can be a "next big thing".